The Long Run | Communications and Marketing Support

Could you be our new Communications and Marketing Support, responsible for working with industry leaders to drive tourism as a force for good?

 

 

Job Description

 

Location: Applicants can work remotely anywhere in the world. The Long Run is a remote team with employees based in the UK, Kenya, Brazil, and South Africa.

 

Employer: The Long Run is a registered UK charity that drives tourism as a force for good through technical assistance, an industry-leading standard, best practise sharing, training, and a collaborative community of members.

 

Working Hours: To be discussed but as a guide, 2 to 4 days per week.

 

Salary: To be discussed and dependent on experience but as a guide, £20,000 – 30,000 pro rata.

 

The Long Run

 

The Long Run is a community of travel businesses and experts committed to using tourism as a force for good, protecting, and regenerating ecosystems for the benefit of all.

 

The organisation supports, connects, and inspires members to operate according to a balance of the 4Cs — Conservation, Community, Culture and Commerce. By supporting members on this journey, The Long Run ensures that travel experiences have a positive impact, and that conservation is socially and financially sustainable. Collectively, Long Run members safeguard over 23 million acres of ecosystems, protect more than 400 endangered species, and improve the lives of 750,000 people.

 

The Long Run was founded in 2009 by entrepreneur and property owner Jochen Zeitz as a blueprint for tourism businesses to conserve wilderness in perpetuity. Over 50 members and supporters share a vision of business, nature, and people working harmoniously together for a more sustainable future.

 

Before joining, each property must demonstrate a serious commitment to the 4Cs and ownership or influence over a significant marine or terrestrial ecosystem. We screen members via written application, background checks, and interviews. Our sliding membership fee structure ensures the organisation is inclusive of businesses of all sizes. As a not-for-profit, 100% of membership fees go to the mission and supporting our members.

 

The Long Run’s team of experts provide tailored technical, onsite, and remote support so that members can embark on a continuous journey of improvement via the 4Cs. A milestone in this journey is The Long Run’s Global Ecosphere Retreat® certification — one of the travel industry’s most rigorous standards, recognised by the Global Sustainable Tourism Council.

 

In 2020, The Long Run launched a new Travel Partner category to help tour operators, agents, and designers to sell experiences that have a positive impact. Travel Partners join the community to share best practice, better understand sustainable travel, develop a network of the world’s most responsible travel properties and experiences, and embark on a 4C journey.

 

By collaborating and sharing best practice via fortnightly webinars, monthly newsletters, regional retreats, annual meetings, an exchange programme, and joint marketing activities, together, we achieve so much more than we could alone.

 

Key responsibilities:

  • Support The Long Run team in advancing its mission to demonstrate tourism can and must be a force for good.
  • Turn content from case studies, webinars, meetings, and onsite visits into compelling and engaging materials for members and the wider travel industry.
  • Write regular blogs relating to The Long Run’s mission, strategic partners, and member successes.
  • Work with The Long Run team and Communications Manager to compile, write, and send out a monthly newsletter for members.
  • Work with The Long Run team and Communications Manager to compile, write, and send out a monthly newsletter for our public mailing list.
  • Work with our Social Media lead to create compelling materials to share across social channels.
  • Support The Long Run team in promoting and communicating events.
  • Monitor communications and marketing KPIs.

 

Qualifications and experience required:

  • Excellent written English.
  • Experience of writing and uploading blog content.
  • Experience writing and uploading newsletter content.
  • Experience writing social media content.
  • Confident use of Canva, WordPress, and MailChimp.
  • Ideally, strong design skills.
  • Experience in tourism and/ or conservation sectors.

 

To apply:

Please outline in an email why you are perfect for the role, submit a CV, and share examples of written and design work.

 

Submissions to go to Holly [email protected]

 

Application deadline: 5th January 2024

 

The Long Run is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences. If you require this information or wish to submit your application in a different format, please let us know.

 

 

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