Virtual Impact Show 2026
25 March 2026
09:00 am - 12:00 pm CET
17:00 pm - 20:00 pm CET
Where breakthrough conversations begin.
What does it actually take behind the scenes of some of the world’s most respected nature-based destinations? And what can you realistically apply in your own business?
On 25 March a carefully curated group of global sustainability practitioners will break down their sustainability journeys and extract core lessons that will help you accelerate your own impact.
You will leave with a deep understanding of how others have tackled the same challenged you’re facing on your sustainability journey.
The Format
The real stories
Go behind the scenes at some of the world’s most progressive sustainable tourism properties.
Unfiltered conversations
Hear directly from a small group of leading sustainable tourism properties, tour operators and experts.
Curated for our global community
Designed to reach a global audience with sessions scheduled across multiple time zones.
Speakers worth listening to
All contributors are part of The Long Run’s carefully vetted global member community and ecosystem of incredible experts.
Speakers
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Agustin Rosello
CONSERVATION PROJECT MANAGER, FUNDACIÓN CERRO GUIDO CONSERVACIÓN
Agustin leads initiatives in ecological research, human-wildlife coexistence, climate mitigation, fundraising and sustainable tourism in Chilean Patagonia. -
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Jo-Hendry Prior
CO-FOUNDER, ALCHEMIST TRAVEL
Jo founded Alchemist Travel to inspire a more conscious way of exploring the world. She curates bespoke journeys that foster meaningful connections with local communities, helping travellers experience destinations authentically while understanding the positive impact they can make.
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Olivier Marchesin
FOUNDER, LOST ROAD TRAVEL
Lost Road grew from Olivier’s desire to arrange travel in a different way: more natural, more appreciative and deeply mindful, while remaining commercially sustainable. -
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Busisiwe Chauke
GENERAL MANAGER, THORNYBUSH COMMUNITY
Busisiwe leads grassroots programmes in education, enterprise development and conservation to uplift local communities around Thornybush lodges. Born in Limpopo with a background in social impact, she is passionate about creating lasting, community-driven change. -
![Lippa Wood House in the Wild]()
Lippa Wood
CO-FOUNDER, HOUSE IN THE WILD
Lippa is a conservation entrepreneur who has spent over a decade working alongside communities in the Maasai Mara to restore degraded land, rebuild biodiversity, and create conservation-led livelihoods.
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Dr. Anne-Kathrin Zschiegner
EXECUTIVE DIRECTOR, THE LONG RUN
With more than 15 years of experience in sustainable development and hospitality, Anne-Kathrin has worked across Africa, Europe, and Asia, guiding tourism enterprises to balance ecological integrity with commercial resilience.
Accelerating positive impact. Accelerating positive impact. Accelerating positive impact. Accelerating positive impact.
Who is this event for?
The Virtual Impact Show is for anyone working at the intersection of tourism, nature and people.
This includes accomodation & site providers, travel businesses, sustainability professionals and anyone else who wants to understand what credible, real-world impact looks like in practice.
Our members understand the delicate balance and connection between human and natural ecosystems and how they co-exist. They advocate for innovative solutions and collaborative action to harness tourism as a force for good. Collectively, every year, they:
Protect and regenerate over 23 million acres of biodiverse landscapes and marine areas.
23
million acres
Improve the lives of over 350,000 people through education, sustainable infrastructure, and employment.
350K
people
Invest $17,3 million in conservation, community, and culture projects.
$17,3
million
Support and celebrate over 116 cultures by funding the protection of heritage and living culture.
116
cultures
Comments from last year’s Virtual Impact Show participants
“There’s no other organisation I’d rather show up for at midnight other than The Long Run.”
Kate Holmes, Global Marketing Director, TAHI
“What an outstanding day at the Virtual Impact Show. As ever, these events pull out some real gems of inspiration and ideas we can implement.”
Charles Carlow, Director at Arkaba Conservancy
“Despite the great diversity in the members of The Long Run, there’s an enormous amount of commonality. The Long Run has become an invaluable resource for us to learn from members in the group.
ANDREW DIXON, Director at nikoi AND CEMPEDAK islandS
Inside our global membership
LAIKIPIA, KENYA
Borana
NORTH ISLAND, NEW ZEALAND
Tahi
NAMIBRAND NATURE RESERVE, NAMIBIA
Wolwedans
MATO GROSSO DO SUL, BRAZIL
Caiman, Pantanal
WESTERN CAPE, SOUTH AFRICA
Grootbos Private
Nature Reserve
NIKOI ISLAND, INDONESIA
Nikoi Island
Conservation, Community, Culture, and Commerce. Conservation, Community, Culture, and Commerce.
FAQs
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The Virtual Impact Show is for anyone working at the intersection of tourism, nature and people. This includes accommodation providers, destination managers, travel businesses, conservation organisations, community leaders, investors, NGOs, media, and sustainability professionals who want to understand what credible, real-world impact looks like in practice and how it can be scaled.
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Yes. The Virtual Impact Show is completely free to attend. Our aim is to make leading examples of impact, innovation and leadership accessible to a global audience.
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No. The Virtual Impact Show is a curated, showcase-style event rather than a live Q&A forum. Each session is designed to deliver concise, focused insights through short, high-impact presentations.
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The Virtual Impact Show takes place across two live sessions, each approximately three hours long. This format is designed to accommodate all major global time zones and ensure broad international participation.
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Yes. All sessions will be recorded, and registered participants will receive access to the recordings after the event.
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The 4Cs are Conservation, Community, Culture and Commerce, a holistic framework used by The Long Run to define and measure what “good” looks like in tourism. Together, the 4Cs ensure that tourism businesses protect nature, support local people, respect cultural heritage, and remain commercially viable.
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The Long Run is a global community of nature-based tourism businesses committed to delivering measurable impact across Conservation, Community, Culture and Commerce. Through its 4C framework and Global Ecosphere Retreat® (GER) standard, The Long Run supports members to continuously improve, demonstrate credibility, and protect the places and people their businesses depend on.
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The Virtual Impact Show exists to move the conversation from ambition to action. It showcases real examples of leadership, innovation and impact from across The Long Run community and beyond, demonstrating what is already working, what can be scaled, and what credible impact looks like in practice in a rapidly changing global context.